Just when we thought our appetite for the latest in fashion couldn’t get any more insatiable, Vogue released some exciting news that’s set to keep us glued to our phones more than we ever were before – if that’s even physically possible…As of this morning, they announced the introduction of a new WhatsApp group where the public can join to keep up to date with only the latest and biggest news from Vogue.
As always, and in keeping with the fashion magazine’s reputation, the content will be selective (nightmare flashbacks of your old work group chat averted) and we can expect no less than a glimpse of images straight off the runway as they go live and other bits of important fashion news.
Interested? You can find out more on how to get in the Vogue Club here.
Judging by WhatsApp’s blog page, this definitely won’t be the last that we’re going to hear about big companies creating group chats to stay in touch with customers. Earlier this month, WhatsApp announced that they’ll be testing new tools to make this communication more viable and they plan on doing it all without third-party ads and spam.